Les Flammes: first award ceremony dedicated to Rap and Afro scene in France
While no award was celebrating the rap and afro scene, YARD and Booska-P teamed up with the support of Spotify to create a ceremony acknowledging these movements’ cultural impact and resonance. The first edition of Les Flammes was held in May 2023 at the Théâtre du Châtelet. It became the #1 worldwide trend on streaming platform Twitch and racked up over 5 millions views in its first 24 hours.
I was requested as an editorial consultant for the first and second editions of the ceremony. My responsibilities included:
Defining and writing the award categories and their eligibility criterias,
Pre-filling categories before submission to media voting,
Advising on editorial and ethical positioning (programming, award presenters, etc.),
Copywriting.
I was also among the media platforms and personalities who actually voted for the pre-nominees.
